Hello from Ariel!
In This Week's Issue:
- Where's Ariel?
- THIS WEEK'S FEATURED ARTIST - Tonye
- THIS WEEK'S FEATURED VIDEO
- THIS WEEK'S FEATURED RESOURCES: A BLOG, A
PODCAST, & A STATION
- New Media Pioneer: Merton and Angela
Beaudion of The Link Radio
Hi from Brooklyn!
A few months ago I launched a weekly YouTube
video series and vodcast on iTunes called “Sound
Sound Advice Series 1: Derek Sivers Shares
His Best Marketing & PR Tips
The first 16 installments feature my dear
friend Derek Sivers sharing his best marketing and
PR nuggets with me.
Sound Advice Series 2: Making April: How To
Sell 1,000 tracks a Week on iTunes
This incredible band figured out all on their
own how to sell 1,000 singles a week on iTunes! I
interviewed them extensively and they spilled the
beans on how they did it – step by step. The first
few installments of this series are up with many
more to come.
Where's Ariel? Speaking In NYC - May
The first 5 to respond to info_at_narip_dot_com with "Ariel
Rocks" in the subject line will receive
complimentary admission (a $40 value)
I will be on a panel for the National
Association of Record Industry Professionals
called The Secrets of
Online Music Marketing with Eric
de Fontenay, founder of MusicDish LLC - Artist
Development & Lou Plaia, Founder/VP Music
Industry Relations, ReverbNation. The panel
will take place at:
Fordham University at Lincoln
113 W. 60th Street - South
New York, NY 10023-7472
$35 for NARIP Members / $50 for
More details here: http://tinyurl.com/oypkes
THIS WEEK'S FEATURED
Tonye Christopher – Dayton,
Why you should pay attention:
Thematically the album topics are as conflicted as
pop culture itself. In the song 'Kanye Komplex'
Tonye playfully declares himself to be the new
king of pop music, but the title track 'I Dreamt I
Was A Rockstar' spells out his fears of getting to
the top and discovering just how lonely it really
He thanks Timbaland and Justin Timberlake for
making club anthems that get the ladies on the
dance floor in 'Blow.' Three songs later in 'One
Night At The Hilton' Tonye laments about the guilt
and remorse associated with a one night stand.
Throughout the album he mentions infatuations
with celebrities like Jennifer Anniston, Jessica
Alba, and Scarlett Johansson. In the song 'Love
Actually' he soulfully croons to women of the
world “You're perfect just the way you are/You're
way to pretty to dye your hair a Hollywood
blonde.” These juxtapositions not only represent
Tonye Christopher as an artist, but even more so
as a human being.
THIS WEEK'S FEATURED VIDEO
"Crash Me Up" by Telling on
is a video with a great story. In the same vein as
their latest album, Ugly, Broke & Sober,
Telling on Trixie depended on their fans to help
create this imaginative music video for the song
"Crash Me Up." The concept of fan participation is
taken to its apex with this video; the band sent a
ball around the world to cities from Brooklyn to
Berlin and had them film themselves with it. The
contributory nature of this video honors the way
the album was made, by donations and participation
of Telling on Trixie fans through the Band with a
Genre: Pop, Rock,
Fans participated from: New
York City, Orlando, Berlin, London, San Diego, Los
Angeles, Maui, Aruba, New Jersey, Connecticut,
Denver, Indianapolis, Valparaiso, South Dakota,
Minnesota, and many more!
THIS WEEK'S FEATURED RESOURCES: A BLOG, A
PODCAST, & A STATION
From my doghouse to your terminal, I'm bringing
you all the best in reviews, social commentary,
and so much more.
You Can't Make It
We produce the You Can't Make It Up podcast
because mankind's capacity for committing
incredible acts of stupidity is limitless. Help us
clean the gene pool. Last one in is a monkey's
Radio:Double shots of independent artists,
carefully selected and uninterrupted. Because you
don’t care what I have to say, you just care what
I have to play.
New Media Pioneer: Merton and Angela
Beaudion of The Link Radio
A family friendly station with a wide blend
ranging from Contemporary Christian to Christian
Q: How long have you been
A: All together my wife Angie and
I (Merton) have been broadcasting for a year
and 3 months. We started out as a mix station with
Teen pop and Christian music mix but quickly
realized that our listeners wanted more. So as we
prayed about it we felt that God wanted us to go
more toward the Adult Contemporary Christian
So we have just let God take things over. As a
result he has blessed this station in ways that we
could never have done on our own.
Q: In your opinion, what does a good
song need to consist of?
A: Wow that is a real good question.
First of all I feel that it starts out in the
needs of the person. Some people feel that as long
as it has a good beat the words mean nothing
and that is a great song. But to my opinion a good
song is like a great restaurant. When you go out
to eat at a fast food place you just remember the
chain but not that specific restaurant. But when
you eat at really good restaurant you leave
full and happy.
It moves you to want to come back. That
is how I feel a good song should be. One that not
only has a good beat but is composed of words that
relax or even change your heart. One that fills
you up and makes you want to come back for more.
If it doesn't move you then it really isn't one
that stays with you and you won't come back.
Q: What is your favorite
band or favorite genre of music and why?
A: As far as Genre is concerned that is
easy. I think that is why we are having no trouble
programming this station. We both love
Adult Contemporary Christian music and that
makes it both easy and enjoyable to us. As for
favorite bands/artist Michael W. Smith ranks way
up there with me and Angie is a big fan of
Q: What changes in content laws,
broadcasting rights, etc. have affected you
A: The new laws have affected everything
we do but I feel the worst area it is affecting us
is in the area of special features. If you want to
do a feature artist or a special show that
involves multiple songs by the same artists, For
instance; New artists intro show or even the
countdown when it has multiple songs by the same
artists in the countdown you have to put in
fillers just to make it able to play.
Q: A recent study found blogs to be more
effective than MySpace in generating album sales,
do you feel that that is a true statement?
A: We are really new to this field. In
fact we just now set up a website www.thelinkradio.org that has
the option to blog on it.( We haven't set that
part up yet but it will be real soon). But that
actually makes sense though. It brings a more
personal touch between the Band, Artist, etc ...
and the person interested.
Ariel Hyatt is the founder of Ariel Publicity
& Cyber PR, a digital public relations firm
that connects clients to the new media including
blogs, podcasts, Internet radio stations and
social networking sites. Over the past 13 years
she has represented over 1,435 musicians and
Educating musicians is her passion and several
times a year, she leads workshops teaching her
strategy of combining social networking with
Internet marketing to help clients grow larger
fanbases and earn more money.
Her first book Music Success in Nine Weeks was
released in June 2008. "Sound Advice," her
bi-weekly ezine and Internet TV series currently
reaches an audience of over 10,000 music
professionals. She is a contributing blogger for
Music Think Tank, and Know The Music Biz.
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CONTACT & INFO
Ariel Publicity & Cyber PR
Brooklyn, NY 11215
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